As a kid growing up in the 80’s the Aston-Martin Lagonda was an exotic curiosity. Outrageous edges, disjointed proportions, and a space-age interior..it was like a strange vision of the future, a future that involved digital instruments.
Which seemed perfectly reasonable in an age of Austin Maestros with speech synthesisers.
Fast forward to now and Aston-Martin have launched the new Lagonda, called Taraff strangely enough. An interesting approach; they’ve decided to pay homage to the original cars’ silhouette, but with a far more refined, developed design language.
And there are some stunning and imposing views.
The grille blending into the headlights is incredibly well-resolved. The car hides its length well, as this is a 5.3m long car, with some neat touches. The front and rear fascia panels are slim, as on the original car.
The front wheel arch is pulled tight over the wheel, skimming lbs off the visual weight…
And there’s a trick C-pillar crease that is really showing-off the fact that the panels are carbon-fibre – something almost impossible to do using conventional steel and stamping techniques.
So although it’s a car that clearly tips its hat to it’s ancestor it looks perfectly contemporary. Where it’s perhaps let down is inside. It’s a shame that Aston played it safe in here, bearing in mind the original Lagonda’s madness, but then perhaps they learned a lesson from the older car. The real missed opportunity though is that AM didn’t create a new minimal architecture for the interior. It’s essentially the same IP and console that’s in every other Aston-Martin of the last 5 years…
…a slim Instrument panel, minimal analog interface, perhaps a beautiful steering wheel and gearshift could have really made the Lagonda the ultimate bespoke sporting limo. It’s clear that even with an incredibly high-end product like this there are cost-constraints, shared components. But I just wish Aston Martin had at least tried to reference the crazy innovation of the original interior.